Sunday, May 17, 2020

Essay about Baroque Period (1600-1750) General Background

Baroque Period (1600-1750) General Background The years between 1600 and 1750 were full of contradiction, change, and conflict in Europe. The future would be shaped by the far reaching consequences of war. These conflicts pitted mainly the northern countries (Belgium, Germany, England, Sweden) against the Catholic kingdoms of the south (France, Spain, Austria), and further accentuated the pre-existing cultural differences between Northern and Southern Europe. However, tremendous scientific, philosophical, and artistic accomplishments that constitute the practical foundation of modern civilization flourished side by side with continual warfare, political instability, and religious fervor, bordering on fanaticism. Some of the most†¦show more content†¦Ã¢â‚¬ ¢Absolutism and Patronage: Absolutism in government and the patronage system created an environmentthat fostered enormous growth in the arts. †¢The rise of the bourgeoisie: The new merchant class becomes a supporter of the arts, creating the climate for the development of a Baroque style in Northern Europe, particularly in Holland. The essential, philosophical outlook of the period was characterized by: †¢The emphasis on the individual, the personal character of religious experience, and the use of artistic expression to convey those experiences †¢The rise of capitalism and mercantilism as tools of empire building and financial basis for the rise of the bourgeois class †¢The creation of the baroque style—an art style full of emotion, flamboyancy, symbolism, vigor, and subtlety—largely as a product of the Catholic Church patronage of the arts Aided by philosophy, mathematics, and newly developed instruments and experimental methods, Baroque astronomers, mathematicians, philosophers, and writers, fueled the scientific revolution of the 17th Century by proposing world views that challenged conventional assumptions and questioned established Church dogmas. The scientific advances of this period had a profound impact on all spheres of human activity including the arts and music. The scientific revolution is traditionally considered to be framed between 1543—the year of On the revolutions of the heavenly spheres by NicolausShow MoreRelatedEssay Baroque Art in Europe and North America1408 Words   |  6 Pages Baroque Art in Europe and North America nbsp;nbsp;nbsp;nbsp;nbsp;Throughout this research paper the topic is going to be along the lines of the Baroque Art in Europe and North America, which comes from chapter nineteen of our Art History book. The main purpose is to review major ideas and principles in this chapter by writing an analysis of certain points that were highlighted. For example, certain techniques that were used to define the Baroque Art, major sculptures, architectures, andRead MoreEssay on Opera3072 Words   |  13 Pagesthe pit. The soloists, chorus members and the dancers follow the directions of the conductor. The ancient Greeks blended drama and music, but opera as we know it today developed in Italy in the late 1500s. At first, the music was used mainly for background. However, by the end of the century, the drama and the music were equally important. The opera innovation inspired some of the biggest composers known today. In France, Jean-Baptiste Lully produced a model for courtly opera that influenced FrenchRead MoreHumanities11870 Words   |  48 Pagesart needs to be learned too. The definition of beautiful is a fluid concept. Each generation of artists explores new frontiers and ads to the existing pool of artistic language. For example, if you were to ask someone from the Renaissance period to appraise Picassos paintings, Picassos works would most likely be too different from their current understanding of artistic norms for them to fully comprehend and appreciate. Furthermore, new forms and concepts of art have almost never been invented

Wednesday, May 6, 2020

The Depiction of Morgan Le Fay in Various Accounts of The...

The Depiction of Morgan Le Fay in Various Accounts of The Arthurian Legend Morgaine speaks.... In my time I have been called many things: sister, lover, priestess, wise-woman, queen. So begins Marion Zimmer Bradleys account of the Arthurian legend, which places unusual emphasis on the character of Morgaine, otherwise known as Morgan Le Fay. But who exactly is Morgan and how does she vary in the different accounts of the Arthurian legend? In order to assess how Morgan Le Fay is depicted throughout history, it is first important to establish who she is and what part she plays in the legend. Five different texts: Geoffrey of Monmouths The History of the Kings Of Britain,†¦show more content†¦The original full retelling of the Arthur story, Monmouths The History of the Kings of Britain, has few female characters. Morgan Le Fay is once such decided absence. Not only does she play no part whatsoever in the legend, but she is never even mentioned. Mordred, who is often her son by an incestuous relationship with Arthur, is instead the son of Anna and her husband, Loth, the King of Lothian. Anna is as close as Monmouth gets to a Morgan-like character. She is the sister of Arthur, and daughter of Igraine and Uther. She gives birth to Mordred, who is the means by which Arthurs death comes about, and Gawain, one of Arthurs most loyal and trusted knights. Le Morte DArthur by Malory shows an entirely different perspective as to the role and person of Morgan Le Fay in the Arthurian legend. She is one of Arthurs three sisters, the others being Morgause and Elaine. Morgause marries King Lot of Lothian and has four sons including Gawaine while Elaine marries King Nentis. Arthur has an incestuous relationship with Morgause and she gives birth to Mordred. Meanwhile Morgan is continually conspiring against Arthur in an attempt to avenge his fathers poor treatment of Igraine. Morgan steals Arthurs sword Excalibur and gives it to her lover Accolon, who challenges Arthur so that he might become High King. Accolon is fatally wounded. Morgan also attempts to sabotage Arthurs knights several times. Mort Artu, aShow MoreRelated Sexuality in Sir Gawain and the Green Knight Essay5052 Words   |  21 Pagesnormal, while away--the opposing castle of Hautdesert where Gawain perforce spends his Christmas vacation--is other, characterized by unfamiliarity, dislocation, perversity. And in fact the atmosphere at Hautdesert appears somewhat peculiar, with various challenges to normal sexual identity, and with permutations of physical intimacy, or at least the suggestion of such intimacy, that are, to say the least, surprising. The typical journey of medieval romance juxtaposes a real world where things

Tuesday, May 5, 2020

Marketing Fundamentals for Internal or External Organization

Question: Discuss about theMarketing Fundamentals for Internal or External Organization. Answer: Explicit marketing Environmental factors for Qantas Airways. Marketing environmental factor refers to variables that affects either internal or external organization marketing environment. Internal factors include variables as 7ps of marketing, while external factors include competition, natural forces, and government policies among many others. Explicit marketing factor in this case is promotion. Promotion is an aspect of marketing that influences activities important in making aware the existing customers of the available services and also products. For Qantas airways promotion is very important and has been clearly enhanced to positively improve the companys marketing levels through media commercials, use of magazines and other means of advertisement. Promotions main gear is to enhance customers satisfaction on the services and products offered. As a developed airline company, Qantas marketing activities are directed towards attracting the large market available to enhance a competitive advantage (Homsombat, et al, 2014). Promotion starts by understanding the target market, their needs and desires relating to services and products offered by the company. This is important to enhance the companys brand awareness by providing appropriate information to the target market. Effective promotion activities in marketing the companys products and services will enhance an increase in customer traffic due to rise in demand. Increase in sales to the many customers enhances high profit margin important for Qantas marketing growth. Promotion is a macro factor of marketing in Qantas because it covers a wide range of activities including contact with customers who are the main stakeholders. Promotion staff or employees are the main customer contact channels that enhance and improve their beliefs about the available services and products (Lucarelli, 2014). Change in marketing environment Qantas airways has a large base of customers from different strategic locations who benefit from their regular services. Established promotion activities reaching their customers has been significant but curbed with challenges to enhance efficiency to them. Adoption of technology in marketing the companys services and products will enhance a great deal as it will reach more customers at different locations and at specific times. This includes creation of a website portal that analyses all the available services and their distinct values important to allow the customer take adequate time on deciding the type and effectiveness of every service required. Another use of technology is to create a social media platform where the customers can enquire about any service, give a comment or a desired correction on how to improve the available services. The desired platform should be running all the time with efficient customer service important to serve the customers anytime their needs arises (Johnston and Marshall, 2016). Use of technology in marketing activities of the company will enhance creation of a healthy and effective competitive advantage over other service providers in the same transport sector (Qureshi, et al, 2017). This is important to enhance a positive customers relations as their needs and requirements are catered for. Unlike in use of manual promotion activities where information understood by the customers may be biased at times, promotion marketing done online ensures that the information sent to the customer is as required and can be retrieved when need arises. This helps the organization to always remain active and productive enough to serving its customers over other organizations. Peer student initial post This assignment has enhanced an important correlation between explicit marketing factors done manually or by use of normal measures and that of technology. Before, marketing done with application of the normal measures where the employees used word of mouth seemed to be successful in enhancing growth of the marketing base of the referred organization. However, this view has changed with the establishment of technology in the marketing sector. Qantas airways being in existence for a longer time requires application of technology in its marketing activities to enhance an increased customer base relation. This assignment has enhanced the understanding on importance of use of technology in marketing to enhancing a positive competitive advantage of the referred organization over other normal measures of marketing. References Homsombat, W., Lei, Z. and Fu, X., 2014. Competitive effects of the airlines-within-airlines strategyPricing and route entry patterns.Transportation Research Part E: Logistics and Transportation Review,63, pp.1-16. Johnston, M.W. and Marshall, G.W., 2016. Sales force management: Leadership, innovation, technology. Routledge. Lucarelli, G. 2014. The corporate strategy of Qantas Airways. A case study. Qureshi, M.S., Aziz, N. and Mian, S.A., 2017. How marketing capabilities shape entrepreneurial firms performance? Evidence from new technology based firms in turkey. Journal of Global Entrepreneurship Research, 7(1), p.15.